“According to a report by global research group Accenture, beauty and personal care industry in Asia is estimated to reach US$230bil over the next three or four years, thus representing a source of profitable growth and opportunities for its respective players.”

[Aug 2013, The Star Online]

Asia’s personal and home care market surge continues. Last year, it witnessed double-digit value growth with huge revenues from China, India and Vietnam. The robust market is underpinned by the fast expanding middle class consumers with new customers like men and older generation. Growing awareness of self-grooming and personal hygiene is driving the steep rise in consumption. Hear from Kline & Company as they elaborate on the trends in consumer behavior and key drivers for surfactants growth. 

Globally, household cleaning products made from oleochemicals are increasingly seen as sustainable alternatives to petrochemical variants. New capacities are coming on-stream with manufacturers and brand owners replacing LABS with MES, a greener and renewable source, to improve their environmental profile. Lonkey Industrial expounds on the MES market in Asia as well as recent developments. Also, Elevance Renewable Sciences brings updated information on their first world scale bio-refinery in Indonesia and novel “green” chemicals in HPC markets.

South Korea’s skin care products continue to be very popular with annual market growth rate of 2.4% in Asia. AmorePacific Corp joins the panel and shares the latest trends in natural ingredients for HPC products. Leading international HPC companies are turning their attention to key emerging markets such as Vietnam and Indonesia with products and operating models modified to suit local consumers. Vietnam is expected to be one of the fastest-growing emerging markets in near future with individual spending forecast to jump 42 percent till 2016.

CMT’s 13^th Asia Surfactants, Personal & Home Care Markets covers several critical sessions with leading industry experts sharing market opportunities and latest product & technology innovations.

Key highlights:

• Trends in consumer behavior and impact on product innovation
• Oleochemicals and MES market development in China
• Growth & challenges of the surfactant industry in India, Indonesia, Thailand, South Korea and China
• Outlook for Vietnam’s boom and growth
• LAB market trends and new capacities by Indian Oil Corp.
• Evaluate mild surfactants market and personal care applications
• Latest findings in hair care industry
• Bio solutions for beauty, PC and HI&I surfactants
• Changing consumer lifestyle and impact on laundry detergent and fabric care market
• Dow’s solutions in addressing sustainable innovation in Home Care
• Wacker Chemicals’ formulation and development of Dual-phase personal care product

Register with your team today at www.cmtevents.com For enquiries, contact grace@cmtsp.com.sg

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at 12th Asia Surfactants Personal & Home Care Markets