Creating value and capitalizing on today's volatile markets

"In this uncertain economy, personal care continues to be a bright spot and represents an attractive space for the chemical industry. While many chemical sectors experienced severe sales declines in the latter half of 2008, personal care ingredients did nicely."
(Source: April 20-26 2009 ICIS)

The personal care and home care sector in Asia are definitely the most booming markets. China's demand for surfactant will continue to accelerate. However there are a range of challenges - from volatility in raw material prices, growing emphasis on multifunctionality, pollution control in manufacturing processes, to consumers' desire for 'green & natural' ingredients. How can surfactant producers capitalise on the boom and stay competitive? Attend CMT's 9th Asia Surfactants, Personal and Home Care Markets to gain insight on the latest issues and industry trends.

The demand for "green" solutions in the personal and home care segment is growing rapidly, as customers are increasingly concerned with the environmental and safety impact of the products they buy. The Industry must meet the demands of the green consumers. Gain first hand information on how companies follow the principles of high sustainability and deliver natural source raw materials and ingredients. Send your key team and explore what are some of the latest consumer trends impacting the industry and seek opportunities in these tough times.

CMT's 9th Asia Surfactants, Personal and Home Care Markets features key industry players covering:

• Role of China on global trade pattern
• Analysis of trends and developments involving materials, technology, feedstock and new strategic approaches and impact on the market
• Major end users: Unilever, Lafang, Joeyilan & Softto on latest trends and needs
• Economics of formulating with MES in cleaning products
• Green trends and its economic impact
• Tapping opportunities in low-end products
• Growth potential of MES, LAB, EO, Alcohol/AE
• Update on legislation/regulation and environmental issues
• Demand & prospect of oleochemicals
• Exploring opportunities in India
• Discovering new high performance environmental friendly surfactants
• Realigning business focus for the upturn
• Evaluating development and growth potential of specialty ingredients

Sign up with your team today to enjoy group discount! Register online at www.cmtevents.com

You will network with
Presidents, Managing Directors, CEOs, Business Managers,
Sales & Marketing Managers, Purchasing Managers,
R&D Directors/Managers, Corporate Planners from :
Surfactants manufacturers, suppliers, traders,
consumer product manufacturers, intermediate &
feedstock suppliers, traders, organisations/associations,
Consulting firms, quipment & technology suppliers,
Banks & financial institutions