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Linda McCartney and International Retailers Eye d2w®-Green packaging by Symphony Environmental

Posted on : 23 Oct, 2008

“Symphony Environmental’s d2w® additive is to be used in the packaging for the new Linda McCartney falafel line to be stocked in Sainsbury’s. The new line is due to be launched later in the year. The brand already uses the additive in the bag packaging its Vegetarian Mince product and considering implementing across these product lines in other stores.”

Source: PRW.com, 21-Oct-2008

 

Unlike conventional biodegradable plastics/materials which requires a biologically active environment, eg underground, to initiate degradation process; Symphony’s d2w additive enables plastics degrade in a pre-set time-span from six months onwards regardless of any environment biological activity!

 

The d2w® has gained popularity amongst major retailers including the Zara retail chain and its parent company, Inditex, the Co-op, French Railways, Barclays Bank, Pizza Hut, Kentucky Fried Chicken, Walmart Argentina, M&S (Middle East), Albany Bakeries (South Africa), Bimbo Bakeries (Latin America), the Natural History Museum and the Science Museum in London.

 

The d2w® is launched in April 2008 by Eco-Polymers, a subsidiary of the Fujairah Plastics Group (“Fujairah”), of Sharjah, U.A.E. through its wholly-owned subsidiary, Symphony Environmental. Meet Mr Michael Laurier, CEO, Symphony Environmental, as he shares insight on “Growth Potential for Biodegradable Plastic” at the 2^nd Arabplast Summit 2009.